Blog

Feb 27, 2025

Follow-up isn't just for sales; it's a crucial aspect of communication and respect. While marketing and sales overlap in relationship-building, timely follow-up is key to showing interest and professionalism.

Feb 25, 2025

In this Marketing Minute, Kathleen shares why video matters and the do’s and don’ts to ensure your content makes an impact.


🎥 Watch now and start creating videos that truly work!

Feb 22, 2025

Multitasking may seem impressive, but science shows that focusing on one task at a time leads to better productivity.

Feb 21, 2025

A successful product or service launch requires fully prepared marketing assets. While working with a client, we discovered key elements were missing, from clear messaging to high-quality visuals.

Feb 19, 2025

Email marketing is alive and thriving—but competition is fierce! Learn key strategies to boost open rates, craft compelling subject lines, and create clear, action-driven messages that get results. Watch now for expert tips! #MarketingMinute #EmailMarketing

Feb 16, 2025

Innovation thrives on curiosity, exploration, and fresh perspectives. Big ideas open unexpected doors, especially in marketing, where creativity drives connections and business growth. By thinking differently and pushing boundaries, we unlock new opportunities and shape the future. #InnovationDay #MarketingMagic #ThinkDifferent

Feb 13, 2025

B2B marketing in 2025 demands smarter strategies, not just more effort. Success will hinge on values-driven branding, AI-powered productivity, and first-party data for privacy. Social media will emphasize value over visibility, while retention and relationship marketing will drive long-term growth. Companies that focus on clarity, efficiency, and trust will thrive.

Feb 11, 2025

In today’s digital-first landscape, direct mail remains a powerful marketing tool. Unlike easily ignored emails, a thoughtfully designed mailer captures attention, feels personal, and leaves a lasting impact. In this Marketing Minute, Kathleen explains how businesses can leverage direct mail to stand out, build trust, and inspire action. Key points include why direct mail is effective in a crowded digital space, how to make it impactful, and the importance of precise targeting.

Feb 05, 2025

🚨 Crisis Control: Be Ready Before It Happens 🛠️

Every business faces crises, but preparation is crucial. In this Marketing Minute, we discuss the importance of having a crisis management strategy and effective communication during tough times. Learn how to define roles, craft the right messages, and protect your brand to maintain trust. Watch now to discover how to manage challenges with confidence!