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Jan 14, 2025

Word of the Year: Polarization

Word of the Year 2024: Polarization

Merriam-Webster’s Word of the Year, “polarization,” reflects the division of opinions into stark opposites—a defining feature of our times. It’s a reminder of the power of words in shaping opinions, fostering understanding, or deepening divides.

This choice invites us to consider how we communicate—with each other, our audiences, and our communities. By prioritizing thoughtful, inclusive, and clear dialogue, we can bridge divides and create connections.

How do you think polarization is impacting communication today?

#WordoftheYear2024 #MindfulCommunication #ShapingConversations

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Dec 30, 2024

Plan for Success in 2025

Kickstart the new year with a clear, actionable marketing plan. Learn to create a simple, one-page plan focusing on SMART goals to achieve measurable results. Start 2025 with direction and purpose. Keep it simple and effective!

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Dec 19, 2024

2024: A Year of Transformation

AI revolutionized the way we work in 2024, handling repetitive tasks and empowering us to focus on strategy and creativity. With 2025 poised for even greater innovation, now’s the time to embrace AI and amplify your impact. Here’s to a groundbreaking year ahead! #AIInnovation #StrategicThinking #2024Reflections

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Nov 27, 2024

Smiling: Hardwired for Building Better Connections

Smiling is a natural tool for building connections, rooted in our evolution to foster kindness. From in-person meetings to Zoom calls, a smile sets the tone for positive interactions. Even over the phone, smiling enhances how you're perceived. Simple yet powerful, it’s the ultimate connection booster.

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Nov 24, 2024

Why Slowing Down Could Be Your Secret to Better Results

Slowing down beats the hustle—rushing often sacrifices quality. Like the tortoise in the classic tale, taking your time fosters creativity, focus, and better results.

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Nov 22, 2024

AI Has Been a Game Changer

AI has significantly improved efficiency and ease of life by aiding in project management, faster insights, research simplification, task automation, and idea brainstorming. It's not about replacing creativity, but freeing up time for important tasks. Discover how AI opens up new possibilities for various activities, from organizing data to generating content ideas.

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Nov 08, 2024

Bring the Energy to Your Marketing!

Great energy can transform any interaction—and the same goes for your marketing! A recent Zoom call with someone radiating positivity reminded me of how dynamic energy can elevate conversations. In marketing, an energetic brand message captivates, inspires, and forges deeper connections. Let KMA help bring that spark to your strategies and make your brand unforgettable!

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May 28, 2024

Beyond the Green: Corporate Expectations and Golf

Despite being required to play golf with customers in my early corporate days, I now humorously say I play only when necessary.

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Jan 17, 1925

Today Marks GetToKnowYourCustomersDay!

Today is #GetToKnowYourCustomersDay!

Knowing your audience is the cornerstone of effective marketing. While the principle remains timeless, the methods evolve with shifting digital landscapes and social media algorithms.
Whether through social listening tools or personalized interactions, the goal is always the same: to understand and meet your customers' needs.
How are you connecting with your customers today—and every day? Share your insights and strategies!
#CustomerEngagement #MarketingTips #KnowYourAudience

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