Blog

Mar 14, 2025

During Women’s History Month, CPW-IE celebrated women’s impact and achievements by hosting Bailey Van Tassel, author of Kitchen Garden Living. She shared insights on her writing journey, publishing experience, and book promotion.

Feb 27, 2025

Follow-up isn't just for sales; it's a crucial aspect of communication and respect. While marketing and sales overlap in relationship-building, timely follow-up is key to showing interest and professionalism.

Oct 29, 2024

Trade shows can be a game-changer for lead generation and brand awareness, but are you maximizing your ROI? In our latest Marketing Minute, we share strategies to boost your success before, during, and after the show. Watch now to turn your booth into a business powerhouse! #MarketingMinute #TradeShowROI #BusinessGrowth #MarketingStrategy

Oct 09, 2024

Corporate jargon frustrates employees and weakens communication, especially during challenging times. Using direct, plain language builds trust and fosters clearer, more effective communication.

Apr 18, 2024

Small talk can be challenging but is crucial for building connections.