Aug 30, 2024
🎥 Building Personal Brands, One Story at a Time
Our firm usually works with B2B clients, but occasionally helps with personal branding. As the Chicago Marathon approaches, I recall helping my friend Coach Mark'
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Aug 29, 2024
The Olympics: A Masterclass in Branding and Personalization
The Olympic Games are not only a showcase of the world’s top athletes but also a masterclass in branding and personalization.
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Jul 12, 2024
The Profound Power of Image and Perception
To keep your audience engaged, watch for body language cues and avoid words like "but" and "I'll try." Use positive language and decisive terms like "I will" to enhance communication.
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Feb 20, 2024
Your Motto: The Heartbeat of Ambition in a Fast-Paced World
In today's fast-paced world, a motto is more than a tagline—it embodies our ambition.
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Jan 05, 2024
Pantone’s “Color of the Year” - A Masterclass in Color Psychology
Pantone's 2024 "Color of the Year," Peach Fuzz (PANTONE 13-1023), sets trends by symbolizing warmth and comfort while highlighting the role of color psychology in branding.
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