Social Media Myth: You Must Be on Every Platform

�� Social Media Myth: You Must Be on Every Platform

Not true—and not strategic.

You don’t need to be everywhere. You need to be where your audience is.

Each platform serves a different purpose and attracts a different crowd. Your content, tone, and time are too valuable to waste shouting into empty rooms.

✅ First, ask: Who is your audience?
✅ Then: Where are they most active?

Focus your efforts where they count. Smart marketing isn’t about quantity—it’s about connection.

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