Happy #BackwardsDay!

As a left-handed person, I’ve heard plenty of times that we do things “backward,” but honestly, not everything is what it seems! Sometimes, flipping the script or looking at things from a different angle can bring fresh insights.

In marketing, this can be a powerful tool. What if we started a campaign by imagining the customer’s response and worked backward to the pitch? Or flipped the usual content style for a day?

This quirky perspective might spark innovative ideas, uncover hidden opportunities or help simplify complex strategies.

So today, let’s embrace the unexpected and ask: How can reversing our thinking give us a clearer view of the impact we make?

#BackwardsDay #MarketingPerspective #CreativeThinking